THE BEST EXPERIENCES COME FROM WHAT IS GENUINE & REAL
Nonni’s Foods, the world largest purveyor of biscotti, was looking to expand into the natural foods channel (Central Market, Sprouts, etc.). In order to differentiate from Nonni’s core offerings, Nonni’s chose to leverage their “La Dolce Vita” brand for the specialty natural channel launch. La Dolce Vita is inspired by the founder’s Italian heritage and made with non-GMO ingredients and nothing artificial. Product qualities that today’s N.O.S.H. (natural, organic, sustainable, healthy) consumers are actively looking for.